Wednesday, 16 November 2016

Marketing Mistakes to Avoid While Selling A Home Online

Marketing your property online is one of the fastest and easiest way to sell it with handsome profit. But for this, you need to think out of the box so that you can get the maximum exposure.

So, here I am gonna share a few marketing mistakes that you should avoid while selling your home online.

Mistake 1# Poor Quality Photographs of Home

Posting blurry or poor quality pictures can lower your ranking on search engines. Also, it could leave a bad impression on the buyers. So, take high quality of pictures of your home and post them on your online listing. It is the best way to get the  buyers attention towards your listing.

Mistake 2# Uninformative Listing Description

Adding an informative description in your listing is equally important as quality pictures. Only  the description can describe the buyer why your home is right for him/her. So, highlight the unique and interesting features of your property in the description.

Mistake 3# Not Using Appropriate Marketing Methods

We all know, real estate is a very competitive industry. So, if you want to stand out from the competitive industry, then use the effective marketing methods like creating a virtual tour. A virtual tour can show the viewers a 360 degree view of all the rooms in your property.

Mistake 4# Restrict Showing Times

Always remember that you need the buyers, so be flexible with your time and make yourself available for open for inspection. Also, keep your home always in the well-maintained condition all the times of the day and night.

These are basic guidelines for mistakes to be avoided while marketing your home. However, the list is not exhaustive. If you have more points, then feel free to share here.

Tuesday, 18 October 2016

Sell Your Property Privately Online

Buying and selling of property  privately have never been easier than in this era. This is basically because of the internet simplifying the process. The internet has made it possible for the owner of a house to completely eliminate the agent.  There are numerous property listing websites available which have made private property sale online a reality.

Selling a house privately consists of these basic steps:
  • Listing the house online 
  • Marketing it on the site 
  • Evaluation of the price 
  • Inspection 
  • Sale
Due to the availability of online property listing sites, the seller is able to now reach buyers directly. The seller also has the option of multiple listings which further enhances his reach of customers.

Selling a property privately implies that the seller gets the entire amount earned out of the sale. He can price it after doing his research regarding the pricing. He can negotiate directly with the buyer. He can sell it at his own pace and price. He does not have to compromise on any aspect of the sale.

One of the best property listing websites for properties in Australia is Minus The Agent. This site enables property owners to list easily on their site. They provide guidance to their users at every stage of the sale. They offer the benefit of multiple listing by paying just once. This site ensures that the property features on the site till the sale is made.

Why not avail these benefits by listing your house on Minus The Agent !!!

Thursday, 17 December 2015

A Step By Step Guide to Sell Your Property Online

This blog is basically an initiative from one of our customers who sold his property successfully with Minus the Agent and his writer’s soul intended him to draft us his success story he achieved, using our services. The blog mainly focuses on teaching the sellers every minor step to sell their property successfully. Though, most of the Australians chose to sell their property through online agents, I have survived selling my property without any agent successfully. It was not at all tough to sell it on my own and the experience has made me sure that it is not a Herculean task for you too if you follow the steps listed here in an organized way. I am sure that using this step by step guide can sell your hot property in a short time, with the minimum expense and the maximum profits in return. 

Step 1: Jot down the selling points of your home 

This means that you write down the list of the selling features of your property that you think can catch buyer’s attention. You can simply do this by listing the quality that differentiates your possession from others property. Just Visit your property carrying the buyer’s eye and you will notice many features that have remained unnoticed so far. To fetch more results in this part, you can ask any of your friends to come over and look at your property with the fresher eyes. Without any doubt, being the owner of your property you have some bias regarding it, there that visitor can help you eradicate that partial view. Beyond all, don’t make the mistake of leaving anything out that can fetch more buyers. 

Step 2: Filter the selling points and prepare a sales copy 

Your next step is to filter the selling points you have already jotted down and prepare a sales copy. It’s not at all hard to do, but if in any case you find it tough, you can access Google to guide you in teaching the right way to write down a sales copy. Make sure that your selling copy is convincing and is accurate. 

Step 3: Grab a camera, to click your house 

They say that a picture speaks a thousand words. So, make your pictures reveal the best story of your house, click the finest corners of your property and let them fascinate the potential buyers in a single glance. For sure, no buyer is going to visit your house for inspection, if your pictures fail to strike their attention. Now, you can understand how important it is to make the pictures carry an eye-catching factor. 

Step 4: visit sites to value your home 

Valuing your home is the most important part of selling your own home privately. Since, many people make the mistakes while valuing their home as they have some emotional attachment or improper knowledge of the property market. To avoid that common mistake, a private buyer can choose the home value sites, where they can get the exact value of their home taking in account all the factors. This is a crucial part of selling your property that many private sellers miss, but actually it is one of the biggest factors that can boost up your sale. 

Step 5: Pick out the best advertising portal 

To sell a house, you need to bring your property in the eyes of the buyers. There works this step. After following the above steps, it’s time to choose a perfect online agent that lists your property on the top real estate portals. These listing websites work as the passive agents and let you find the potential buyers. In addition to this, listing your property online for selling gives you the authority to deal with your possession and the customers in your own way. 

Step 6: Stay active to the phone calls and enquiries 

Once you have listed your property on the top real estate portals, you are likely to get the response. In fact, it becomes your duty to stay attentive to make the best of the selling. Remember, potential buyers are ready with the money; all they need is a perfect property to buy. Whenever you get any enquiry, don’t miss to give an instant reply. You can take the call or even have interaction through the mails. To stay on the safe side, it’s better to keep your conversation documented. So, make it a point to make them visit your property, before they change their mind and look for another option. Remember, a little passive nature of the seller can make him lose a potential buyer. 

Step 7: Conduct Open Inspections 

Finally, it is the time to get yourself and your property ready for inspections. Keep yourself available to sell your home to the possible inspectors. Along with yourself, it’s necessary to keep your building clean and ready for the inspection.

Step 8: Negotiate in your favor 

Till now, you must have got an idea of the interested buyers through your inspections. So, find fewer of them and sit down to find the best buyers. Discuss with them, the means of paying the money and every issue beforehand. If you and the buyer are satisfied with the final negotiation and everything, it’s time to close the deal happily and shake hands. 

Step 9: Make the final move 

After all the documentation and the deposits, it’s time to make the buyer move in his hot property with a smile on his face. Remember, your duty doesn’t end after taking away the money and passing over the documents to the clients. If you assist the buyer during his move in the property, you are likely to build stronger relation with your buyer and build a business report.

Author: Chandni Wadhwani